WWE Seems to Only Sell its Title Matches
December 11, 2008 by AlexV
What’s up with the WWE these days? I remember a time when almost every match and storyline was worth watching or following respectively. This was a time where Pay-Per Views didn’t have to lean on having nearly every match be a title match, and start mixing brands. Nowadays you have the RAW title holder, Smackdown title holder, ECW title holder, and whatever Womens/Divas champion all defending their belts on the same night at almost every Pay-Per View.
There are good aspects of this and bad. The bad is that it has to suggest that separate Pay-Per Views for each brand (RAW, Smackdown, ECW) were not enough to draw TV purchases. But the good is that those matches sucked besides the title matches were starting to be all that anyone really cared about. I mean, when you had one Pay-Per view that was just Smackdown feuds, the only stuff that really mattered was a U.S. Title match, the main event for the World Heavyweight Championship (now on RAW), and perhaps one pretty good grudge match like Undertaker and Great Khali. Other than that, every other match would be a bunch of filler for the most part. Stuff that the kids will enjoy.
However, now with the Supercards having mostly title matches or actually intriguing grudge matches, the Pay-Per Views really have become more purchase-worthy. But don’t put some new marketing changes past the WWE anytime soon. For any of those who have been watching lately, I’m sure you’ve noticed the blatant exposure that Monday Night Raw has been trying to create for their Intercontinental Title with their 8-man tournament for the title against William Regal.
All in all, any real wrestling fan will not let this stop them from at least keeping up with the goings-on of their beloved program. The WWE may seem to be in a rut (especially when Vince McMahon has to give away millions of his own money to fans) but in truth, nobody gets more down and dirty than Pro Wrestling at its finest, and for those of you who already watch, you know what I’m talking about!